Google results can change from one town or postcode to another, so checking once on your own phone does not show the whole picture. Monthly heat maps show where you appear across the area you serve.
The report also shows nearby competitors and the next jobs worth tackling. It shows what changed, but it does not pretend that one edit alone caused a ranking movement.
What you can expect
- Monthly Google Maps heat maps
- Tracking for the agreed searches
- A clear comparison with nearby competitors
Questions about Google Maps ranking reports
Why can rankings look different from one place to another?
Google results change depending on where the customer is searching from. A heat map checks several points across the area instead of relying on one search from your phone.
Does a ranking increase prove which change caused it?
Not by itself. The report shows movement and useful patterns, but several things can affect a Google ranking at the same time.